Privacy Policy

At Fake Furniture Tokyo (“we,” “our,” or “us”), accessible at fakefurnituretokyo.com (“Website”), we are committed to safeguarding the privacy and personal data of our users (“you” or “your”). This Privacy Policy explains how we collect, use, disclose, and protect your personal information, and outlines your rights under applicable privacy laws, including the General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act (“CCPA”).

1. Commitment to Privacy and Data Protection

We recognize the importance of protecting your privacy and are dedicated to processing your personal data in a fair, lawful, transparent, and secure manner. We maintain robust data protection practices to uphold the confidentiality, integrity, and availability of all personal information entrusted to us.

2. Scope of Policy & Data Controller Role

This Privacy Policy applies to all personal data collected through our Website, fakefurnituretokyo.com, and to associated services, such as communications, purchases, and user account management. For the purposes of the GDPR and relevant international privacy laws, Fake Furniture Tokyo is the Data Controller, responsible for decisions regarding the collection and processing of your personal information.

3. Categories of Data Processed

We process the following categories of personal data:

a. Usage Data: Includes information about your browser type, operating system, IP address, device identifiers, date and time of access, website navigation patterns, session duration, and referring URLs. This data helps us understand how users interact with our Website and improve the architecture and content accordingly.

b. Account Data: Includes the personal information you provide when creating an account, including your name, billing/shipping address, email address, and telephone number.

c. Profile Data: Includes information such as product preferences, purchase history, behavioral data related to website interactions, feedback, and survey responses.

d. Communication Data: Includes messages sent to our customer service team, support inquiries, contact history, and any other interactions initiated through contact forms or email.

e. Technical Data: Includes device type, operating system version, screen resolution, browser configuration, mobile network data, language and time zone settings.

f. Transaction Data: Includes details of your purchases and orders, such as products bought, payment methods, billing and shipping addresses, and delivery tracking.

g. Preference Data: Includes your choices regarding marketing communications, newsletter subscriptions, and product interests as expressed in your user profile or through our communications platforms.

4. Legal Bases for Processing

We collect and process your personal information in accordance with the following legal grounds under GDPR and where applicable, CCPA:

– Consent: Where you have freely given us informed, specific, and unambiguous consent.
– Performance of Contract: When processing is necessary to fulfill a contract entered into with you, such as order fulfillment and account management.
– Legitimate Interests: When it is in our legitimate interest to use your data to improve our service, maintain security, prevent fraud, or enhance user experiences—and where such interests are not overridden by your rights.
– Legal Obligations: Where processing is necessary to comply with legal or regulatory obligations to which we are subject.

5. Your Rights

Under applicable data protection laws, you may exercise the following rights with respect to your personal data:

– Right to Access – Obtain a copy of your personal information we hold.
– Right to Rectification – Request correction of inaccurate or incomplete personal information.
– Right to Erasure – Request deletion of your personal data (“Right to be Forgotten”).
– Right to Restriction – Request the restriction of our processing of your personal data.
– Right to Data Portability – Request to receive your data in a structured, commonly used format and, if desired, have it transferred to another controller.
– Right to Object – Object to data processing based on legitimate interests or direct marketing purposes.

To exercise any of these rights, please contact us using the information provided in the Contact section below.

6. Security Measures

We employ comprehensive technical and organizational measures to protect your personal data from unauthorized access, accidental loss, disclosure, or destruction. These measures include, but are not limited to:

– SSL (Secure Socket Layer) encryption
– Controlled access to data storage systems
– Regular data backups and disaster recovery procedures
– Employee training on privacy and data protection
– Monitoring and periodic assessments of security practices

7. International Transfers

Your personal data may be transferred to, stored in, or processed in countries outside your jurisdiction, including countries that may not provide the same level of data protection. In such cases, we implement appropriate safeguards, including the use of Standard Contractual Clauses approved by the European Commission, to ensure the secure handling of your data in accordance with applicable laws.

8. Data Retention

We retain your personal information only for as long as necessary, according to the nature and purpose of the data collected:

– Account Data: Retained as long as your account remains active or until a deletion request is submitted.
– Transaction Data: Retained for up to 7 years for accounting and legal compliance purposes.
– Communication Data: Retained for up to 3 years to support customer service follow-ups and complaints management.
– Usage and Technical Data: Retained for up to 2 years for analytics and website improvement purposes.

Where retention is based on your consent, data may be retained until consent is withdrawn.

9. Cookie Policy

Our Website uses cookies and related technologies to enhance user experience and analyze website traffic. Cookies are small files stored on your device when you access fakefurnituretokyo.com.

We utilize the following categories of cookies:

– Essential Cookies: Required for basic website functionality, such as user authentication and order processing.
– Functional Cookies: Improve website usability by remembering site preferences and user choices.
– Analytics Cookies: Collect aggregate data for monitoring website performance, user demographics, and traffic behavior.
– Performance Cookies: Help us understand how visitors interact with our site to optimize content delivery and navigation.

10. Cookie Management and Compliance

Upon visiting fakefurnituretokyo.com, users are presented with a cookie consent banner. By continuing to browse, you give consent to the placement of optional cookies, in accordance with GDPR and CCPA guidelines. You may modify or withdraw your consent at any time through the cookie preferences panel available on our Website, or by adjusting your browser settings.

California residents may opt-out of the “sale” of their data as defined under the CCPA, by using the “Do Not Sell My Personal Information” link provided on our Website.

11. Children’s Privacy

We do not knowingly collect or process personal information from children under the age of 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. We will take swift steps to delete the data from our systems.

12. Policy Updates and User Notifications

We reserve the right to modify or update this Privacy Policy at any time. Material changes will be communicated via a prominent notice on our Website. Users are encouraged to review this page periodically to remain informed of our privacy practices.

13. Contact

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

Email: [email protected]

We are committed to ensuring that your personal data is handled in full compliance with applicable privacy laws and regulations. Should you have any concerns about our privacy practices, we encourage you to reach out.